What are some common startup pitfalls to avoid when structuring a partnership deal?

Created
Jan 15, 2025 8:57 PM
Tags
  • Misaligned KPIs
  • KPIs for you team, but not your leaders; whom you are reporting to

but overall

image

Source Prof. Edward J. Zajac © 2022

many statistics out there: 40-75% of partnerships are failing.

Overall; partnerships leaders have issues:

Bonus question: What is the biggest problem in your field?

Ecosystem

65% lack of awareness from top management, insufficient dedicated teams and resources, and bureaucratic hurdles. - PWC Report

Lack of awareness in the field ; feeling misunderstood; no recognition /

Often non educated manager do this part of their job but not full time

No dedicated unit;

“Partnerships”

Only 35% saw 75%+ of their team hit quota, this is an industry standard for a healthy quota achievement.
Misalignment of goals and under performance are troublesome when layoffs are still looming for many companies.

work of PL; Chief Partner Officer etc

https://offers.hubspot.com/state-of-partner-ops-and-programs-2022

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