Chapter 11

Short summary

“One hundred percent of employees are people. One hundred percent of customers are people. One hundred percent of investors are people. If you don’t understand people, you don’t understand business.”

Long summary

You’ve probably seen Simon Sinek’s 2009 TEDx Talk, “How Great Leaders Inspire Action,” wherein he discusses the core topics of his book The Power of Why. His talk, books, and messages are still impacting millions of lives worldwide—for a good reason. More and more of us want to be understood, and a company saying, “We will make a ton of profit,” won’t attract the best talent anymore. As Simon so insightfully points out, “One hundred percent of employees are people. One hundred percent of customers are people. One hundred percent of investors are people. If you don’t understand people, you don’t understand business.”

Citation

Sinek, Simon (@Simon Sinek). “100 percent of employees are people. 100 percent of customers are people. 100 percent of investors are people. If you don’t understand people, you don’t understand business.” LinkedIn, February 15, 2022.

Source

Website

file
tag