Short summary
60 to 70 percent do not work / no business arrangement but relationship
Long summary
However, often those corporate alliances fail—60 to 70 percent do not work. This is mainly because companies and people do not emphasize the right things. They suggest focusing less on the right business arrangement and more on developing the right working relationships. Also, they insist business leaders should not be concentrating on formal governance systems and structures but rather on enabling collaborative behavior
Citation
Hughes, Jonathan, and Jeff Weiss. “Simple Rules for Making Alliances Work.” Harvard Business Review, November 2007.
Source
HBR
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